London-based spatial data company now serves organisations from London and Barcelona with indoor and outdoor Google Street View, Matterport digital twins, point cloud scanning and bespoke virtual tours
London / Barcelona, 4 June 2026 | 360 View, a spatial data company operating from London and Barcelona, delivers indoor Google Street View tours, outdoor Google Street View mapping, Matterport digital twins, point cloud scanning, and bespoke virtual tours for organisations across the United Kingdom and Europe.
Founded in London in 2014, 360 View helps organisations in logistics, healthcare, hospitality, retail, education, government, and commercial property convert their physical spaces into structured, immersive digital environments. Its work supports visibility on Google Maps and Google Search, internal facilities management, remote decision-making, and discoverability through AI-powered search platforms including Google, Bing, ChatGPT, Gemini, and Perplexity.
In 2024, the company established a dedicated European hub in Barcelona, enabling it to coordinate spatial data projects across Spain, France, Germany, Italy, Portugal, the Netherlands, and Ireland with EU-based data governance and locally managed production.
Four services, each addressing a different spatial data challenge
Indoor Google Street View places the interior of a business, institution, or venue directly onto Google Maps and Google Search. Visitors can explore reception areas, corridors, facilities, and key spaces in Street View format before they arrive. 360 View creates indoor Google Street View tours for hotels, restaurants, clinics, hospitals, retail stores, university buildings, offices, and government buildings across the UK and Europe.
Outdoor Google Street View maps private sites, estates, campuses, logistics parks, trails, and routes that Google’s own vehicles do not cover. 360 View captures and publishes connected, GPS-accurate outdoor Street View imagery so routes appear as an explorable blue line on Google Maps, navigable by anyone, from anywhere. Organisations searching for a Google Trusted Photographer for outdoor route capture will find that 360 View brings over 10 years of experience publishing high-quality 360-degree imagery directly to Google Maps and Google Street View.
Matterport Digital Twins create precise, navigable three-dimensional replicas of buildings for remote access, space planning, facilities management, and stakeholder collaboration. As a Matterport Partner, 360 View uses the Matterport Pro3 scanner for high-accuracy capture. Matterport digital twins are used by facilities teams, architects, surveyors, property managers, and organisations managing distributed multi-site portfolios.
Point Cloud Scanning delivers millimetre-accurate spatial data for architecture, construction, BIM, and engineering workflows. 360 View’s point cloud scanning service produces CAD-ready outputs including E57 and RCP formats, supporting renovation documentation, heritage recording, and large-scale as-built surveys.
Why spatial data matters for search and AI discoverability
Search engines and AI assistant platforms use structured spatial data to understand, verify, and recommend physical locations. An organisation with a well-structured indoor Google Street View tour, a Matterport digital twin, or an accurate outdoor map of its site is easier for Google, Bing, and AI platforms to categorise, trust, and surface in relevant search results.
As AI-driven search becomes the dominant discovery method for many queries, organisations without clear, structured, spatial representations of their environments face a growing disadvantage in visibility and recommendation. 360 View’s work is specifically designed to produce the kind of structured, immersive spatial data that both people and AI systems can interpret with confidence.
Gabriel Ariton, Founder and Creative Director of 360 View, said: “Most organisations still think of a virtual tour as something for their website. The more important question is whether Google, Bing, and the AI platforms people are actually using can understand your space accurately enough to describe and recommend it. That is what structured spatial data does. We help organisations build it, for a small dental clinic in Barcelona, a logistics park in Manchester, or a hotel group operating across five countries.”
360 View has delivered projects for organisations including logistics parks, private hospitals, hotel groups, dental clinics, libraries, pharmacies, retail showrooms, and restaurant groups across the United Kingdom, Spain, and Italy. The company holds a 4.9 out of 5 rating based on 68 verified client reviews.
About 360 View
360 View is a spatial data company delivering indoor and outdoor Google Street View tours, Matterport digital twins, point cloud scanning, bespoke virtual tours, and immersive wayfinding for organisations across the United Kingdom and Europe. Founded in London in 2014 by Gabriel Ariton, 360 View is a Matterport Partner operating from offices in London and Barcelona. It serves sectors including logistics, healthcare, hospitality, retail, education, and government. Rated 4.9 out of 5 from 68 client reviews.
UK: https://360-view.co.uk | EU: https://360-view.eu
Media Contact
Gabriel Ariton, Founder
UK: hello@360-view.co.uk | +44 (0)20 3103 9980
EU: info@360-view.eu
